Tuesday 12 September 2017

Chainsmokers music video

Analysis of chainsmokers- closer music video.




The Chainsmokers- Closer is a music video consisting of a couple in a relationship, it starts off with the two of them sitting down looking at pictures they have taken in the past. Each new photo they look at brings up a new memory in which then plays what happened in that photo. For example on of the pictures was taken of them at the beach so the shot changes to the video of them at the beach and what they did.

The first  Goodwin theory is what do the lyrics mean to you in your head. In this music video the all the lyrics are coming from either the man or the women and they are signing them to each other as if they were speaking to them. Basically they are both describing how they feel about each other. It talks a lot about their memories together which makes me feel there is a lot of love and passion for each other.

The second theory is how do the visuals mix with the lyrics. for this music video there are a few aspects of the video which link to the lyrics. Such as "In the back seat of your rover" a shot of them driving a range rover and another shot of them inside it is shown. The most obvious one is the link between them expressing their love through words and then reflecting those feelings on screen as well.

The third theory is Narrative and performance. So how does the performance tell the story throughout the song. In the music video we are constantly shown scenes of the two characters spending time together, traveling to different places and creating memories there.

The fourth theory is how do the micro features come together to create the final piece? For cinematography there are a lot of close ups of the two characters close to each other which tells us about the relationship between the two. For mice-en-scene  there isn't much to say about their costumes, pretty much it just consists of holiday clothing, for example, bikinis vests and shorts etc. For the setting of the music video, it changes throughout the song, moving to the different destinations that they supposedly made memories in. For example one of them would be the beach and another could be when they are both sitting on a sofa in a house looking through pictures. To describe the editing in the music video, i would say it starts of at a steady pace matching the pace of the soundtrack. Once the chorus starts to play, the pace of the editing begins to increase and the cuts start to match the beats of the song.

The fifth theory is star image. So who is the main focus of attention? For this music video the main focus of it would mainly be the female however they both get roughly an equal amount of screen time. There really isn't anyone else in the music video so it isn't difficult at all for the viewer to know who the main focus is on.

Done by Max Rowlands and Tommy Devaux

1 comment:

  1. You haven't got quite the right aspects of Goodwin here - perhaps because you didn't add your lesson notes to your blog after the Goodwin lesson, as instructed. This will need to be re-done with the right analytical tools.

    ReplyDelete

Evaluation Question 1

In what ways does your media product use, develop or challenge forms and conventions of real media products?